Misspelling Brandables - your best

1 year ago 38
YOUR AD HERE

That is not 100% correct because initially it was called "City Bank", but as far as I know, there was another bank in the US with a similar name, City Corp, and therefore, they decided strategically to rebrand it.

Kind regards,
zotix

EDIT: "National City Corp" is the correct name.
But I get your point, its kind of "misspelled", but nobody actually cares. Even though it was strategically decided.

Other than that, Equaty Bank would be somehow confusing; I don't know - but there are so many brands out there with weird Names - I'm just wondering if this would even be brandable for a financial institution.

Read Entire Article