Grok.com Acquired by xAI

Another leading AI company acquired its brand matching .com domain name. This time, it is Grok.com, which was acquired by xAI for its Grok chatbot. The acquisition was first reported and shared on X late in the day yesterday:

💬 Looks like Grok․com now has been acquired by xAi (Elon Musk).

⏩ Domain forwards to x․ai pic.twitter.com/p49Mu3CLEU

— ARIYAS (@domainretail) December 23, 2024

Whois records are currently “redacted for privacy.” However, an historic Whois record from DomainTools show the domain name was briefly registered to xAI at GoDaddy in early December:

Prior to that, the domain name was registered under Whois privacy at Tucows.

When I saw the post about Grok.com, I reached out to Andrew Rosener of Media Options to see if he brokered the deal. I understand that Andrew has worked with Elon Musk in the past to assist with domain name acquisitions, including the acquisition of X.com from PayPal and Starlink.com. Andrew told me he could not comment.

Whether Media Options helped with the Grok.com domain acquisition remains to be seen, but it’s another example of a leading AI company acquiring its brand match .com domain name. Anthropic appears to have acquired Claude.com, Perplexity acquired Perplexity.com, and OpenAI acquired Chat.com and ChatGPT.com among other great assets.